EVOLUTION

2009: Going to market
Signature of major Hollywood deals Four services have been launched in three different countries:
  • Samsung Mobile, IT (October) – web / mobile phones
  • Xeptune, CH (October) – set-top box / web
  • Cineman, CH (May) – web
  • Samsung Mobile, UK (March) – web / mobile phones

Working demos / proofs of concept:
  • Acetrax Movies Store on Yahoo! widget for connected TVs and set-top boxes (demonstrated at IFA in September)
  • Acetrax Movies Store on NDS connected TV middleware (demo'd at IFA in September)
  • Acetrax Movies Store demo on Panasonic connected TV
  • Acetrax Movies Store on Samsung TV widget emulator
  • Acetrax.com web shop (with Microsoft Silverlight technology) internal Beta
2007-2008: Bringing the Acetrax service to life
Negotiation of Hollywood content deals
Technology evaluation and reference projects (e.g. with ITV)
Building of the digital distribution platform
2006: Initiation
Foundation of Acetrax
LOI with Samsung for pan-European VOD provisioning

80 million broadband
households in 7 countries

60 million resident
embedded Apps by 2015